At Louisiana Press Association, we are dedicated to our clients and the newspaper industry. Our objective is to provide a valuable one-stop ad service to agencies and clients in hopes that the convenience of our service will result in an increase in media dollars spent in the newspaper industry. LPA realizes the inconsistencies between newspapers’ rate structures, rate cards, column width sizes, etc. Our goal is to provide a comprehensive service that takes the hassle out of buying multiple market newspaper campaigns. LPA recognizes today’s media landscape is vast. We believe in a media mix that combines both traditional and digital strategies to achieve our clients’ marketing goals.
LPA is a service offered through the Louisiana Press Association, a trade association established in 1880 to unite the weekly and daily newspapers of the state into a voluntary, cooperative, educational association to promote and protect the welfare of the Louisiana newspaper publishing industry.