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LPA facilitates newspaper advertising buys such as ROP display ads, classified ads, and legal/public notices. On-page advertising is an extremely effective means to reach a broad target audience or a niche audience. By positioning ads in sections of the newspaper you are able to target a specific audience. LPA encourages the use of unique newspaper ad sizes to insure that your newspaper ad stands out.

Newspaper Specs

VIew the sizes of the Louisiana newspaper column widths. Contact LPA to help assist in determining the measurements of your display advertisement.

Adscapes

Adscapes Fact Sheet - standardized guide for the innovative shapes and ad sizes the industry is referring to as Adscapes.

Check out unique ad size ideas to maximize your ROP investment (Contact LPA to determine which newspapers offer unique ad sizes).